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Guide · Strategie

How do I track clicks from Instagram/TikTok to my listing?

Without tracking you’re blind: you don’t know whether your reel sells. This guide shows the setup with a bio link that gets its own tracking slot per video.

TL;DR
  • One bio link instead of many — a page with curated current reels.
  • One click tracker per reel that leads straight to the listing.
  • Buust generates the link automatically, with click stats per day.
  • r.buust.de as the short-link host for clean captions.

Linktree, Beacons, your own tool — what’s the difference?

Linktree and the like are generalists — no product connection, no per-reel click tracking. The Buust bio link is tailored to marketplace listings: each entry links to a real listing, and clicks are measured per video.

FAQ

Common questions

Are clicks still attributed if the user comes back later?+

Last-click attribution by default. With UTM parameters you can build a 7-day attribution window, provided your Shopify reporting supports it.

Related guides

Social

How do I create a product video for Instagram?

How to build a 9:16 reel for Instagram from your eBay/Shopify images and publish it on a schedule via the Buust social modules.

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Social

How do I create a product video for TikTok?

How to turn eBay/Shopify images into a TikTok-ready product video. Format, hook, music sync, automatic posting via Buust.

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Bio link for product videos: track clicks per reel · Buust