Hourly cost honestly calculated
Even if DIY seems free: 1 hour of filming + 1 hour of editing × 50 listings = 100 hours of work. At an hourly rate of 30 € in your main job, that’s 3,000 € of opportunity cost.
Guide · Strategie
What does a product video under 100 € get me?
For 100 € you can book exactly 1 agency video, around 5 freelancer clips, or 50+ AI-generated listing videos. Which route fits which setup?
TL;DR
- Agency: about 80–200 € per video, 7–14 days lead time.
- Freelancer (Fiverr/Upwork): 15–40 € per video, quality varies.
- An AI tool like Buust: 49 €/month = 50 videos = effectively 0.98 € per video.
- Filming yourself: 0 € + about 1–2 h per video — unrealistic with many listings.
FAQ
Common questions
Is a one-off agency order worth it?+
For hero products (5–10 items) yes. For the long tail of 50+ listings no — that’s where bulk automation wins.
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ReadTry Buust in 10 minutes.
10 videos free. Enough for your first listings.